SOFTCORE is a collaborative alternative music label that produces and releases music, art, and unique events in Nashville, TN. This collective is creatively helmed by producer Aaron C. Harmon (Blackbear, Mike Shinoda, Doja Cat, BASECAMP) and has a team made up of management, creative, label, publishing, and live music professionals from Nashville and beyond. The goal of this collective is to brand and expand Nashville’s electronic music and alternative visual art scene.
CURRENT RELEASE: MORGXN, Shmuck the Loyal - “N.BODY”
PREVIOUS RELEASE: mai.la - “maybe”
A stone swims near
SOFTCORE’s debut compilation was released in tandem with ‘A Stone Swims Near’, an art-house short film produced and scored by SOFTCORE, directed by artist Dylan Reyes.
The film features SOFTCORE artist cameos and songs from the compilation. This short was filmed in Nashville and was collaborated on by a varied group of artists. Each single from the compilation will be released with a teaser to the film.
“A Stone Swims Near”:
Stills from “A Stone Swims Near”:
SOFTCORE: YOUTUBE
The SOFTCORE YouTube channel is another way of featuring songs and artists that have a sound which align with our releases and brand. We create custom artwork for these uploads, and each playlist receives its own aesthetic based on the mood of the playlist. We also utilize this channel as a way of building relationships with like-minded artists by not only promoting the music and art, but by sending a limited edition physical print to the artist. LINK
SOFTCORE: Sample packs
POWERED BY
Along with traditional releases, we partner with notable artists to produce and put out Splice sound packs and have already done so with Interscope artist Wes Period and OWSLA group BASECAMP which have resulted in hundreds of thousands of downloads. Packs with artists such as Blackbear and Mikky Ekko are currently in the works.
