SOFTCORE is a collaborative alternative music label that produces and releases music and unique events. This collective is creatively helmed by producer Aaron Harmon (Blackbear, Mike Shinoda, BASECAMP) and has a team made up of management, creative, label, publishing, and live music professionals.
CURRENT RELEASE: blackbear - “1 sided love” (bootleg)
PREVIOUS RELEASE: mai.la - “crash”
COMPILATION: VOLUME 1
The debut compilation will consist of a group of songs ranging from pop to industrial house, featuring artists and projects produced or co-produced by SOFTCORE.
• Terror Jr
• Sophia Black
…and many others
SOFTCORE’s Blog is a way for associates to shine a light on songs and artists that excite them and align with the SOFTCORE sound. The structure is meant to be casual with the aim of starting a conversation, in the way you send and discuss music with friends. LINK
The SOFTCORE YouTube channel is another way of featuring songs and artists that have a sound which aligns with our releases and brand. We create custom artwork for these uploads, and each playlist will receive its own aesthetic. We also utilize this channel as a way of building relationships with like-minded artists by not only promoting the music and art, but by sending a limited edition physical print to the artist. LINK
SOFTCORE: Sample packs
Along with traditional releases, we partner with notable artists to produce and put out Splice sound packs and have already done so with Interscope artist Wes Period and OWSLA group BASECAMP which have resulted in hundreds of thousands of downloads. Packs with artists such as Blackbear and Mikky Ekko are currently in the works.